{"id":30165,"date":"2024-12-05T00:06:40","date_gmt":"2024-12-04T23:06:40","guid":{"rendered":"https:\/\/datawordsold.kinsta.cloud\/steigerung-der-verkaeufe-bei-den-wichtigsten-online-haendlern-weltweit\/"},"modified":"2025-02-04T08:19:57","modified_gmt":"2025-02-04T07:19:57","slug":"coty","status":"publish","type":"post","link":"https:\/\/datawordsold.kinsta.cloud\/de\/coty\/","title":{"rendered":"Steigerung der Verk\u00e4ufe bei den wichtigsten Online-H\u00e4ndlern weltweit"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"30165\" class=\"elementor elementor-30165 elementor-8098\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-21da0f92 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"21da0f92\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-79a32782\" data-id=\"79a32782\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-288e272f breadcrubss elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"288e272f\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"http:\/\/datawordsold.kinsta.cloud\/\"><span style=\"color: #2d2d2d;\">Startseite<\/span><\/a> &gt; <a href=\"http:\/\/datawordsold.kinsta.cloud\/nos-realisations\/\">Unsere Leistungen<\/a> &gt; <b>Coty<\/b><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1f958cb6 hero-section elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1f958cb6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1fcb4c03\" data-id=\"1fcb4c03\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6848969 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6848969\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-b12ad38\" data-id=\"b12ad38\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-46ab5f5 elementor-widget elementor-widget-image\" data-id=\"46ab5f5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"334\" height=\"134\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/Coty_logo-1-1.png\" class=\"attachment-full size-full wp-image-23560\" alt=\"\" srcset=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/Coty_logo-1-1.png 334w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/Coty_logo-1-1-300x120.png 300w\" sizes=\"(max-width: 334px) 100vw, 334px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-25bbbef elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"25bbbef\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1c4069b\" data-id=\"1c4069b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5f7e4c3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5f7e4c3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f0637ca\" data-id=\"f0637ca\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1d17450 elementor-hidden-desktop vichy-acco elementor-widget elementor-widget-n-accordion\" data-id=\"1d17450\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-3050\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-3050\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Industrie <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-3050\" class=\"elementor-element elementor-element-4b97bf8 e-con-full e-flex e-con e-child\" data-id=\"4b97bf8\" data-element_type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-3050\" class=\"elementor-element elementor-element-91b55b8 e-flex e-con-boxed e-con e-child\" data-id=\"91b55b8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4918572 elementor-widget elementor-widget-text-editor\" data-id=\"4918572\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Kosmetik<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-3051\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-3051\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Service <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-3051\" class=\"elementor-element elementor-element-6282c57 e-con-full e-flex e-con e-child\" data-id=\"6282c57\" data-element_type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-3051\" class=\"elementor-element elementor-element-84da855 e-flex e-con-boxed e-con e-child\" data-id=\"84da855\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7eb88d3 elementor-widget elementor-widget-text-editor\" data-id=\"7eb88d3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Omnichannel-Wachstum nach Kultur<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-579a23c elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-image-box\" data-id=\"579a23c\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Industrie<\/h3><p class=\"elementor-image-box-description\">Kosmetik<gwmw style=\"display:none;\"><\/gwmw><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c45143f\" data-id=\"c45143f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-225e4c2 elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-image-box\" data-id=\"225e4c2\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Service<\/h3><p class=\"elementor-image-box-description\">Omnichannel-Wachstum nach Kultur<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1ef0dd2d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1ef0dd2d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-277a9afa\" data-id=\"277a9afa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5262f16f elementor-widget elementor-widget-heading\" data-id=\"5262f16f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">STEIGERUNG DER VERK\u00c4UFE BEI DEN WICHTIGSTEN ONLINE-H\u00c4NDLERN WELTWEIT<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5075fd82 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5075fd82\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7932e7b8\" data-id=\"7932e7b8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2e12cadf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2e12cadf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-6643457b\" data-id=\"6643457b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8bb2e18 gradianttext wrap-toggle new-wrap elementor-hidden-desktop elementor-widget elementor-widget-n-accordion\" data-id=\"8bb2e18\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1460\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-1460\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> <span class=\"upper-text\">EIN BISSCHEN <\/span><span class=\"lower-text\">GESCHICHTE<\/span> <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1460\" class=\"elementor-element elementor-element-da8054a e-con-full e-flex e-con e-child\" data-id=\"da8054a\" data-element_type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1460\" class=\"elementor-element elementor-element-48897c3 e-flex e-con-boxed e-con e-child\" data-id=\"48897c3\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e0b1d1 elementor-widget elementor-widget-image-box\" data-id=\"3e0b1d1\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Das <b>1904 von dem franz\u00f6sischen Parf\u00fcmeur Fran\u00e7ois Coty<\/b> gegr\u00fcndete Unternehmen Coty hat die Parf\u00fcmindustrie f\u00fcr den Massenmarkt ge\u00f6ffnet und ber\u00fchmt gemacht. 120 Jahre sp\u00e4ter setzt das Unternehmen dieses Streben nach Demokratisierung fort, indem es fast <b>80 verschiedene Maisons vermarktet,<\/b> sich gelegentlich neue Kosmetiklinien zu eigen macht und dar\u00fcber hinaus auch ein Luxusangebot pr\u00e4sentiert.  <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ec8271 elementor-widget elementor-widget-image-box\" data-id=\"3ec8271\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Das an der New Yorker B\u00f6rse notierte Unternehmen Coty ist <b>weltweit die Nummer eins unter den Parf\u00fcmherstellern<\/b>, die Nummer zwei bei professionellen Haarpflege- und Haarf\u00e4rbeprodukten und die Nummer drei im Bereich der Farbkosmetik.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-923205c elementor-widget elementor-widget-image\" data-id=\"923205c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"587\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/chloe-hero-banner-l.jpg\" class=\"attachment-full size-full wp-image-26770\" alt=\"\" srcset=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/chloe-hero-banner-l.jpg 1920w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/chloe-hero-banner-l-300x92.jpg 300w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/chloe-hero-banner-l-1024x313.jpg 1024w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/chloe-hero-banner-l-768x235.jpg 768w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/chloe-hero-banner-l-1536x470.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1461\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1461\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> <span class=\"upper-text\">DIE <\/span><span class=\"lower-text\"> ZIEL<\/span> <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1461\" class=\"elementor-element elementor-element-0a01ab9 e-con-full e-flex e-con e-child\" data-id=\"0a01ab9\" data-element_type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1461\" class=\"elementor-element elementor-element-31b9d19 e-flex e-con-boxed e-con e-child\" data-id=\"31b9d19\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-21e1469 elementor-widget elementor-widget-image-box\" data-id=\"21e1469\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Coty ist Lizenznehmer von Marken wie Gucci, Hugo Boss, Burberry, Calvin Klein, Marc Jacobs, Adidas, Bourjois und Rimmel.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-469865d elementor-widget elementor-widget-image-box\" data-id=\"469865d\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Das Unternehmen wollte das Ranking und die Konversionsrate seiner Produktdatenbl\u00e4tter auf den Websites von Einzelh\u00e4ndlern und E-Commerce-Anbietern wie Sephora, Marionnaud, Douglas, Flaconi, Boots und anderen Marktpl\u00e4tzen und E-Shops in Asien sowie nat\u00fcrlich Amazon verbessern.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-017046e elementor-widget elementor-widget-image-box\" data-id=\"017046e\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Das Ziel bestand darin, <b>die Ums\u00e4tze zu steigern, die Marktanteile zu verteidigen und im Wettbewerb sichtbar zu bleiben.<\/b><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1462\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1462\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> <span class=\"upper-text\">DIE<\/span><span class=\"lower-text\">HERAUSFORDERUNGEN<\/span> <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1462\" class=\"elementor-element elementor-element-a32cc78 e-con-full e-flex e-con e-child\" data-id=\"a32cc78\" data-element_type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1462\" class=\"elementor-element elementor-element-0f84cb4 e-flex e-con-boxed e-con e-child\" data-id=\"0f84cb4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0dc43ec elementor-widget elementor-widget-image-box\" data-id=\"0dc43ec\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Um die Probleme von Coty zu l\u00f6sen, hat Datawords zun\u00e4chst eine Pr\u00fcfung der Produktdatenbl\u00e4tter vorgenommen, die bei den H\u00e4ndlern und in den verschiedenen L\u00e4ndern am besten gelistet waren: Texte, Schl\u00fcsselw\u00f6rter, Bilder usw.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1ddb68 listing_li elementor-widget elementor-widget-image-box\" data-id=\"f1ddb68\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">\n\n<ul>\n<li>Einige der <b>Texte waren zu poetisch<\/b> und nicht SEO-optimiert. Coty muss die Ausdrucksweisen der verschiedenen lizenzierten Marken respektieren, was die Verwendung bestimmter Begriffe ausschlie\u00dfen oder erzwingen kann. <\/li>\n<\/ul><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cffc1d6 listing_li elementor-widget elementor-widget-image-box\" data-id=\"cffc1d6\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\"><ul><li><b>Es fehlten wichtige Elemente<\/b> wie die Anmerkung des Parf\u00fcmeurs oder die Beschreibung des Flakons zur Erl\u00e4uterung der Wahl der Zusammensetzung oder des Designs, oder auch Vorschl\u00e4ge f\u00fcr die Verwendung: im Alltag, bei der Arbeit, zu Abendveranstaltungen ... Die wichtigsten besser gelisteten Konkurrenten hingegen integrieren diese Elemente.<\/li><\/ul><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e1fba1d elementor-widget elementor-widget-image-box\" data-id=\"e1fba1d\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">F\u00fcr Datawords <b>bestand die Herausforderung darin, ein Gleichgewicht zwischen dem Respekt vor der jeweiligen Marken-DNA der einzelnen Maisons und der Effizienz<\/b> der Suchmaschinenoptimierung f\u00fcr den E-Commerce zu finden.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-647757e elementor-widget elementor-widget-image\" data-id=\"647757e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"555\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Coty-Prestige-brands-Gucci-Hero_xl.jpg\" class=\"attachment-full size-full wp-image-26760\" alt=\"\" srcset=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Coty-Prestige-brands-Gucci-Hero_xl.jpg 1920w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Coty-Prestige-brands-Gucci-Hero_xl-300x87.jpg 300w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Coty-Prestige-brands-Gucci-Hero_xl-1024x296.jpg 1024w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Coty-Prestige-brands-Gucci-Hero_xl-768x222.jpg 768w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Coty-Prestige-brands-Gucci-Hero_xl-1536x444.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1463\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1463\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> <span class=\"upper-text\">UNSERE<\/span><span class=\"lower-text\">L\u00d6SUNG<\/span> <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1463\" class=\"elementor-element elementor-element-5f8480f e-con-full e-flex e-con e-child\" data-id=\"5f8480f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7a6d0d9 elementor-widget elementor-widget-image-box\" data-id=\"7a6d0d9\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Nach der Erstellung einer digital optimierten Master-Version in englischer Sprache auf der Grundlage des von Coty gelieferten Materials begann die Agentur damit, den <b>Inhalt mit Hilfe ihrer SEO-Experten und spezialisierten Redakteure an die verschiedenen Zielm\u00e4rkte und -kulturen anzupassen.<\/b>Hierbei wurden insbesondere Trends aus dem Social Listening einbezogen und sichergestellt, dass jeder Eintrag einen einzigartigen Text erhielt, um Duplicate Content zu vermeiden.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f57966 elementor-widget elementor-widget-image-box\" data-id=\"9f57966\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Diese Strategie entsprach sowohl dem Wunsch von Coty, jedem Einzelh\u00e4ndler exklusive Inhalte zu liefern, als auch der Notwendigkeit, sich an die Besonderheiten jeder Plattform anzupassen. Amazon verlangt einen speziellen SEO-Ansatz: die Verwendung von Schl\u00fcsselw\u00f6rtern, die sich von denen anderer Plattformen unterscheiden, l\u00e4ngere und beschreibende Titel sowie die allgemeine Hervorhebung des Produktnutzens anstelle der Markenwelt.\n<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-913b65f elementor-widget elementor-widget-image-box\" data-id=\"913b65f\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">\u201eEine Marke, die in einem Land bekannt ist, kann allgemeinere Schl\u00fcsselw\u00f6rter verwenden, w\u00e4hrend ein Herausforderer eine Nischenstrategie verfolgen wird. Dann muss man sich an die Besonderheiten jedes einzelnen H\u00e4ndlers anpassen, um einerseits das Produktdatenblatt in der internen Suche der Website hervorzuheben, aber andererseits auch das Ranking dieser H\u00e4ndler Land f\u00fcr Land in den wichtigsten Suchmaschinen zu verbessern\u201c, sagt Fr\u00e9d\u00e9ric Simon. Damit erinnert er an die Investitionen, die Datawords get\u00e4tigt hat, um die Funktionsweise der spezifischen Algorithmen von Google, Baidu und Amazon zu beherrschen. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-403249b elementor-widget elementor-widget-image\" data-id=\"403249b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"587\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/davidoff-brand-hero-banner-l.jpg\" class=\"attachment-full size-full wp-image-26780\" alt=\"\" srcset=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/davidoff-brand-hero-banner-l.jpg 1920w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/davidoff-brand-hero-banner-l-300x92.jpg 300w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/davidoff-brand-hero-banner-l-1024x313.jpg 1024w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/davidoff-brand-hero-banner-l-768x235.jpg 768w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/davidoff-brand-hero-banner-l-1536x470.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1464\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1464\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> <span class=\"upper-text\">DIE <\/span><span class=\"lower-text\">ERGEBNISSE<\/span> <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1464\" class=\"elementor-element elementor-element-3fd16c6 e-flex e-con-boxed e-con e-child\" data-id=\"3fd16c6\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1464\" class=\"elementor-element elementor-element-3e11004 e-flex e-con-boxed e-con e-child\" data-id=\"3e11004\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-471a653 elementor-widget elementor-widget-image-box\" data-id=\"471a653\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Dank der von Datawords entwickelten SEO-Strategie konnte Coty einen erheblichen Anstieg der Verk\u00e4ufe auf den Websites von indirekten H\u00e4ndlern verzeichnen.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e0e975 elementor-widget elementor-widget-image-box\" data-id=\"3e0e975\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">So vermerkte Coty beispielsweise <b>einen Anstieg der Verk\u00e4ufe auf der Website von Sephora Italien um 46 %<\/b>, w\u00e4hrend das<b> Produktdatenblatt f\u00fcr Burberry Her von Boots.com in den Google-Ergebnissen um 46 Pl\u00e4tze<\/b> nach oben klettern konnte und nun den dritten Platz in der Suchmaschine belegt.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c60701 elementor-widget elementor-widget-image-box\" data-id=\"0c60701\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Im Allgemeinen besteht die Herausforderung darin, unter den Top 4 der Ergebnisse zu erscheinen, auch in den internen Suchmaschinen der Einzelh\u00e4ndler.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4561c60 elementor-widget elementor-widget-image-box\" data-id=\"4561c60\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">\u201eDie Zusammenarbeit mit Datawords ist ein Erfolg, da sie zu einer erheblichen <b>Verbesserung der Suchmaschinenoptimierung von Coty<\/b> gef\u00fchrt hat und gleichzeitig die Effizienz der Prozesse sowohl auf internationaler Ebene als auch in den einzelnen M\u00e4rkten erh\u00f6ht hat\u201c, sagte Florence Barthelemy, VP Indirect eCommerce bei Coty.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75531818 gradianttext elementor-widget__width-inherit elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"75531818\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">EIN BISSCHEN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27ef2b35 elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"27ef2b35\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">GESCHICHTE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7f88d94 elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7f88d94\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-12966003\" data-id=\"12966003\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ac14513 elementor-widget elementor-widget-image-box\" data-id=\"3ac14513\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Das <b>1904 von dem franz\u00f6sischen Parf\u00fcmeur Fran\u00e7ois Coty<\/b> gegr\u00fcndete Unternehmen Coty hat die Parf\u00fcmindustrie f\u00fcr den Massenmarkt ge\u00f6ffnet und ber\u00fchmt gemacht. 120 Jahre sp\u00e4ter setzt das Unternehmen dieses Streben nach Demokratisierung fort, indem es fast <b>80 verschiedene Maisons vermarktet,<\/b> sich gelegentlich neue Kosmetiklinien zu eigen macht und dar\u00fcber hinaus auch ein Luxusangebot pr\u00e4sentiert.  <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94cdf36 elementor-widget elementor-widget-image-box\" data-id=\"94cdf36\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Das an der New Yorker B\u00f6rse notierte Unternehmen Coty ist <b>weltweit die Nummer eins unter den Parf\u00fcmherstellern<\/b>, die Nummer zwei bei professionellen Haarpflege- und Haarf\u00e4rbeprodukten und die Nummer drei im Bereich der Farbkosmetik.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2ac283e elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2ac283e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c500c26\" data-id=\"c500c26\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fb6f520 elementor-widget elementor-widget-image\" data-id=\"fb6f520\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"587\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/chloe-hero-banner-l.jpg\" class=\"attachment-full size-full wp-image-26770\" alt=\"\" srcset=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/chloe-hero-banner-l.jpg 1920w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/chloe-hero-banner-l-300x92.jpg 300w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/chloe-hero-banner-l-1024x313.jpg 1024w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/chloe-hero-banner-l-768x235.jpg 768w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/chloe-hero-banner-l-1536x470.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ae877f6 elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ae877f6\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-021c30f\" data-id=\"021c30f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e982888 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e982888\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-6cdb630\" data-id=\"6cdb630\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae1f365 gradianttext elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"ae1f365\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DIE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68d1a75 elementor-widget elementor-widget-heading\" data-id=\"68d1a75\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">ZIEL<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6123d54 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6123d54\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-4ad2468\" data-id=\"4ad2468\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-89af514 elementor-widget elementor-widget-image-box\" data-id=\"89af514\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Coty ist Lizenznehmer von Marken wie Gucci, Hugo Boss, Burberry, Calvin Klein, Marc Jacobs, Adidas, Bourjois und Rimmel.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b04fece elementor-widget elementor-widget-image-box\" data-id=\"b04fece\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Das Unternehmen wollte das Ranking und die Konversionsrate seiner Produktdatenbl\u00e4tter auf den Websites von Einzelh\u00e4ndlern und E-Commerce-Anbietern wie Sephora, Marionnaud, Douglas, Flaconi, Boots und anderen Marktpl\u00e4tzen und E-Shops in Asien sowie nat\u00fcrlich Amazon verbessern.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-819aba8 elementor-widget elementor-widget-image-box\" data-id=\"819aba8\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Das Ziel bestand darin, <b>die Ums\u00e4tze zu steigern, die Marktanteile zu verteidigen und im Wettbewerb sichtbar zu bleiben.<\/b><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-98ad373 elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"98ad373\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7187de3\" data-id=\"7187de3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-072e05d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"072e05d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-f0eb030\" data-id=\"f0eb030\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-707ea50 gradianttext elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"707ea50\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DIE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80a81c0 elementor-widget elementor-widget-heading\" data-id=\"80a81c0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">HERAUSFORDERUNGEN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c331bbd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c331bbd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-20a0754\" data-id=\"20a0754\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ce9a411 elementor-widget elementor-widget-image-box\" data-id=\"ce9a411\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Um die Probleme von Coty zu l\u00f6sen, hat Datawords zun\u00e4chst eine Pr\u00fcfung der Produktdatenbl\u00e4tter vorgenommen, die bei den H\u00e4ndlern und in den verschiedenen L\u00e4ndern am besten gelistet waren: Texte, Schl\u00fcsselw\u00f6rter, Bilder usw.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5cb450f elementor-widget elementor-widget-image-box\" data-id=\"5cb450f\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">In diesem Rahmen konnte die Agentur zwei Probleme identifizieren:<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73cbbe9 listing_li elementor-widget elementor-widget-image-box\" data-id=\"73cbbe9\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">\n\n<ul>\n<li>Einige der <b>Texte waren zu poetisch<\/b> und nicht SEO-optimiert. Coty muss die Ausdrucksweisen der verschiedenen lizenzierten Marken respektieren, was die Verwendung bestimmter Begriffe ausschlie\u00dfen oder erzwingen kann. <\/li>\n<\/ul><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3fc4d3a listing_li elementor-widget elementor-widget-image-box\" data-id=\"3fc4d3a\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\"><ul><li><b>Es fehlten wichtige Elemente<\/b> wie die Anmerkung des Parf\u00fcmeurs oder die Beschreibung des Flakons zur Erl\u00e4uterung der Wahl der Zusammensetzung oder des Designs, oder auch Vorschl\u00e4ge f\u00fcr die Verwendung: im Alltag, bei der Arbeit, zu Abendveranstaltungen ... Die wichtigsten besser gelisteten Konkurrenten hingegen integrieren diese Elemente.<\/li><\/ul><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d62e4b6 elementor-widget elementor-widget-image-box\" data-id=\"d62e4b6\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">F\u00fcr Datawords <b>bestand die Herausforderung darin, ein Gleichgewicht zwischen dem Respekt vor der jeweiligen Marken-DNA der einzelnen Maisons und der Effizienz<\/b> der Suchmaschinenoptimierung f\u00fcr den E-Commerce zu finden.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-af1eaee elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"af1eaee\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d77ceb3\" data-id=\"d77ceb3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8187e7f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8187e7f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-91ec798\" data-id=\"91ec798\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f40827 elementor-widget elementor-widget-image\" data-id=\"2f40827\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"555\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Coty-Prestige-brands-Gucci-Hero_xl.jpg\" class=\"attachment-full size-full wp-image-26760\" alt=\"\" srcset=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Coty-Prestige-brands-Gucci-Hero_xl.jpg 1920w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Coty-Prestige-brands-Gucci-Hero_xl-300x87.jpg 300w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Coty-Prestige-brands-Gucci-Hero_xl-1024x296.jpg 1024w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Coty-Prestige-brands-Gucci-Hero_xl-768x222.jpg 768w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Coty-Prestige-brands-Gucci-Hero_xl-1536x444.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0fb9aa3 elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0fb9aa3\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-526d8a0\" data-id=\"526d8a0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-23645cf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"23645cf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-fc0c051\" data-id=\"fc0c051\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9847948 gradianttext elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"9847948\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">UNSERE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0d8bd6 elementor-widget elementor-widget-heading\" data-id=\"d0d8bd6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">L\u00d6SUNG<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c715c11 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c715c11\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-c18d75a\" data-id=\"c18d75a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-092a641 elementor-widget elementor-widget-image-box\" data-id=\"092a641\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Nach der Erstellung einer digital optimierten Master-Version in englischer Sprache auf der Grundlage des von Coty gelieferten Materials begann die Agentur damit, den Inhalt mit Hilfe ihrer SEO-Experten und spezialisierten Redakteure an die verschiedenen Zielm\u00e4rkte und -kulturen anzupassen. Hierbei wurden insbesondere Trends aus dem Social Listening einbezogen und sichergestellt, dass jeder Eintrag einen einzigartigen Text erhielt, um Duplicate Content zu vermeiden.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d460503 elementor-widget elementor-widget-image-box\" data-id=\"d460503\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Diese Strategie entsprach sowohl dem Wunsch von Coty, jedem Einzelh\u00e4ndler exklusive Inhalte zu liefern, als auch der Notwendigkeit, sich an die Besonderheiten jeder Plattform anzupassen. Amazon verlangt einen speziellen SEO-Ansatz: die Verwendung von Schl\u00fcsselw\u00f6rtern, die sich von denen anderer Plattformen unterscheiden, l\u00e4ngere und beschreibende Titel sowie die allgemeine Hervorhebung des Produktnutzens anstelle der Markenwelt.\n<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2aa93be elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2aa93be\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eab5be3\" data-id=\"eab5be3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-d01ba02 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d01ba02\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c32717f\" data-id=\"c32717f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-459112a elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"459112a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"645\" height=\"590\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Rectangle-114.jpg\" class=\"attachment-full size-full wp-image-24680\" alt=\"\" srcset=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Rectangle-114.jpg 645w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Rectangle-114-300x274.jpg 300w\" sizes=\"(max-width: 645px) 100vw, 645px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5964e59\" data-id=\"5964e59\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8b2d11c elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"8b2d11c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"645\" height=\"590\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Rectangle-115.jpg\" class=\"attachment-full size-full wp-image-24690\" alt=\"\" srcset=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Rectangle-115.jpg 645w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/Rectangle-115-300x274.jpg 300w\" sizes=\"(max-width: 645px) 100vw, 645px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ac7e254 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ac7e254\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-510887f\" data-id=\"510887f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5386075 elementor-widget elementor-widget-image-box\" data-id=\"5386075\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">\u201eEine Marke, die in einem Land bekannt ist, kann allgemeinere Schl\u00fcsselw\u00f6rter verwenden, w\u00e4hrend ein Herausforderer eine Nischenstrategie verfolgen wird. Dann muss man sich an die Besonderheiten jedes einzelnen H\u00e4ndlers anpassen, um einerseits das Produktdatenblatt in der internen Suche der Website hervorzuheben, aber andererseits auch das Ranking dieser H\u00e4ndler Land f\u00fcr Land in den wichtigsten Suchmaschinen zu verbessern\u201c, sagt Fr\u00e9d\u00e9ric Simon. Damit erinnert er an die Investitionen, die Datawords get\u00e4tigt hat, um die Funktionsweise der spezifischen Algorithmen von Google, Baidu und Amazon zu beherrschen.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2d9f34 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-html\" data-id=\"a2d9f34\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.listing_li ul{\n    margin-top:0px;\n}\n.listing_li li{\n    color: #070D4C;\n    font-family: \"Montserrat\", Sans-serif;\n    font-size: 24px;\n    font-weight: 400;\n    line-height: 36px;\n}\n    \n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-eed44f2 elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"eed44f2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-da01252\" data-id=\"da01252\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9a63b55 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9a63b55\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-e65a994\" data-id=\"e65a994\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-67b2603 elementor-widget elementor-widget-image\" data-id=\"67b2603\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"587\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/davidoff-brand-hero-banner-l.jpg\" class=\"attachment-full size-full wp-image-26780\" alt=\"\" srcset=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/davidoff-brand-hero-banner-l.jpg 1920w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/davidoff-brand-hero-banner-l-300x92.jpg 300w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/davidoff-brand-hero-banner-l-1024x313.jpg 1024w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/davidoff-brand-hero-banner-l-768x235.jpg 768w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/davidoff-brand-hero-banner-l-1536x470.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45e0c2b elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"45e0c2b\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f80259a\" data-id=\"f80259a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7ee9498 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7ee9498\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-77fe2de\" data-id=\"77fe2de\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9f7d2b2 gradianttext elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"9f7d2b2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DIE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2c5489 elementor-widget elementor-widget-heading\" data-id=\"a2c5489\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">ERGEBNISSE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7920b68 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7920b68\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-9097089\" data-id=\"9097089\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-434e035 elementor-widget elementor-widget-image-box\" data-id=\"434e035\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Dank der von Datawords entwickelten SEO-Strategie konnte Coty einen erheblichen Anstieg der Verk\u00e4ufe auf den Websites von indirekten H\u00e4ndlern verzeichnen.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-003b715 elementor-widget elementor-widget-image-box\" data-id=\"003b715\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">So vermerkte Coty beispielsweise <b>einen Anstieg der Verk\u00e4ufe auf der Website von Sephora Italien um 46 %<\/b>, w\u00e4hrend das<b> Produktdatenblatt f\u00fcr Burberry Her von Boots.com in den Google-Ergebnissen um 46 Pl\u00e4tze<\/b> nach oben klettern konnte und nun den dritten Platz in der Suchmaschine belegt.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ffcb2fd elementor-widget elementor-widget-image-box\" data-id=\"ffcb2fd\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Im Allgemeinen besteht die Herausforderung darin, unter den Top 4 der Ergebnisse zu erscheinen, auch in den internen Suchmaschinen der Einzelh\u00e4ndler.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76574f7 elementor-widget elementor-widget-image-box\" data-id=\"76574f7\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">\u201eDie Zusammenarbeit mit Datawords ist ein Erfolg, da sie zu einer erheblichen <b>Verbesserung der Suchmaschinenoptimierung von Coty<\/b> gef\u00fchrt hat und gleichzeitig die Effizienz der Prozesse sowohl auf internationaler Ebene als auch in den einzelnen M\u00e4rkten erh\u00f6ht hat\u201c, sagte Florence Barthelemy, VP Indirect eCommerce bei Coty.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ea2200 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-html\" data-id=\"6ea2200\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.listing_li ul{\n    margin-top:0px;\n}\n.listing_li li{\n    color: #070D4C;\n    font-family: \"Montserrat\", Sans-serif;\n    font-size: 24px;\n    font-weight: 400;\n    line-height: 36px;\n}\n    \n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cf9db50 icon-element-wrap elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cf9db50\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-072b6e4\" data-id=\"072b6e4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-d223b83 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d223b83\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ffa64c5\" data-id=\"ffa64c5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d1aabbf elementor-widget elementor-widget-image\" data-id=\"d1aabbf\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1843\" height=\"1842\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/Rectangle-100-1.png\" class=\"attachment-full size-full wp-image-24240\" alt=\"\" srcset=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/Rectangle-100-1.png 1843w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/Rectangle-100-1-300x300.png 300w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/Rectangle-100-1-1024x1024.png 1024w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/Rectangle-100-1-150x150.png 150w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/Rectangle-100-1-768x768.png 768w, https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/Rectangle-100-1-1536x1536.png 1536w\" sizes=\"(max-width: 1843px) 100vw, 1843px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c7d0b9d\" data-id=\"c7d0b9d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eed517f elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"eed517f\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"76\" height=\"56\" viewBox=\"0 0 76 56\" fill=\"none\"><path d=\"M0 56V28L20.8095 0H31.6667L13.5714 28H28.0476V56H0Z\" fill=\"url(#paint0_radial_1_9793)\" fill-opacity=\"0.99\"><\/path><path d=\"M44 56V28L64.8095 0H75.6667L57.5714 28H72.0476V56H44Z\" fill=\"url(#paint1_radial_1_9793)\" fill-opacity=\"0.99\"><\/path><defs><radialGradient id=\"paint0_radial_1_9793\" cx=\"0\" cy=\"0\" r=\"1\" gradientUnits=\"userSpaceOnUse\" gradientTransform=\"translate(31.667 56) rotate(-126.656) scale(53.6004 1374.53)\"><stop stop-color=\"#080B62\"><\/stop><stop offset=\"0.5\" stop-color=\"#6406D4\"><\/stop><stop offset=\"1\" stop-color=\"#CA13EB\"><\/stop><\/radialGradient><radialGradient id=\"paint1_radial_1_9793\" cx=\"0\" cy=\"0\" r=\"1\" gradientUnits=\"userSpaceOnUse\" gradientTransform=\"translate(75.667 56) rotate(-126.656) scale(53.6004 1374.53)\"><stop stop-color=\"#080B62\"><\/stop><stop offset=\"0.5\" stop-color=\"#6406D4\"><\/stop><stop offset=\"1\" stop-color=\"#CA13EB\"><\/stop><\/radialGradient><\/defs><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a773391 elementor-widget elementor-widget-testimonial\" data-id=\"a773391\" data-element_type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\"><p>\u201eDas Produktdatenblatt ist der Kern! Wenn man dieses Datenblatt optimiert, kann man seine E-Commerce-Performance verbessern. Egal ob man DTC oder im Online-Handel t\u00e4tig ist. Es ist schade, Budgets f\u00fcr digitale Werbung auszugeben, um Traffic auf die Produktdatenbl\u00e4tter zu lenken, ohne dann erfolgreich zu konvertieren.\u201c<\/p>\n<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-name\">Fr\u00e9d\u00e9ric Simon<br>Vertriebsleiter Europa<br>Datawords <\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2a19929 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2a19929\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f33203a\" data-id=\"f33203a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-aabf85e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aabf85e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-6ae5aaf elementor-hidden-mobile\" data-id=\"6ae5aaf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-0ed7d67\" data-id=\"0ed7d67\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e517d5b elementor-widget elementor-widget-heading\" data-id=\"e517d5b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Teilen<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d16de60 social-share elementor-widget elementor-widget-shortcode\" data-id=\"d16de60\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"heateor_sss_sharing_container heateor_sss_horizontal_sharing\" data-heateor-ss-offset=\"0\" data-heateor-sss-href='https:\/\/datawordsold.kinsta.cloud\/de\/coty\/'><div class=\"heateor_sss_sharing_ul\"><a aria-label=\"Email\" class=\"heateor_sss_email\" href=\"https:\/\/datawordsold.kinsta.cloud\/de\/coty\/\" onclick=\"event.preventDefault();window.open('mailto:?subject=' + decodeURIComponent('Steigerung%20der%20Verk%C3%A4ufe%20bei%20den%20wichtigsten%20Online-H%C3%A4ndlern%20weltweit').replace('&', '%26') + '&body=https%3A%2F%2Fdatawordsold.kinsta.cloud%2Fde%2Fcoty%2F', '_blank')\" title=\"Email\" rel=\"noopener\" style=\"font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle\"><span class=\"heateor_sss_svg\" style=\"background-color:#649a3f;width:35px;height:35px;border-radius:999px;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 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'Steigerung%20der%20Verk%C3%A4ufe%20bei%20den%20wichtigsten%20Online-H%C3%A4ndlern%20weltweit', '' )\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" viewBox=\"-.3 0 32 32\" version=\"1.1\" width=\"100%\" height=\"100%\" style=\"display:block;border-radius:999px;\" xml:space=\"preserve\"><g><path fill=\"#fff\" d=\"M18 14V8h-4v6H8v4h6v6h4v-6h6v-4h-6z\" fill-rule=\"evenodd\"><\/path><\/g><\/svg><\/span><\/a><\/div><div class=\"heateorSssClear\"><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0135d64 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0135d64\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0ac83a9\" data-id=\"0ac83a9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-d8f80ba elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d8f80ba\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d9a8601\" data-id=\"d9a8601\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-382ab67 gradianttext elementor-widget-mobile__width-initial elementor-widget-tablet__width-initial elementor-widget elementor-widget-heading\" data-id=\"382ab67\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">UNSERE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e88bf9 elementor-widget elementor-widget-heading\" data-id=\"2e88bf9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">NEWS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b82e33b actualite-wrap elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b82e33b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-85ef14e\" data-id=\"85ef14e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e8e5211 elementor-widget elementor-widget-shortcode\" data-id=\"e8e5211\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">    <div id=\"response\">\n        <div class=\"blog-list-wrap\">\n\t\t\t\t\t\t                <a href=\"https:\/\/datawordsold.kinsta.cloud\/de\/hyundai\/\" class=\"blog-list\">\n\t\t\t\t\t                    <div class=\"blog-image kaso\">\n\t\t\t\t\t\t                        <img decoding=\"async\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/Rectangle-27-5.png\">\n\t\t\t\t\t\t                            <img decoding=\"async\" class=\"brand-logo\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/Hyundai-Logo-1.png\">\n\t\t\t\t\t\t\t                    <\/div>\n\t\t\t\t\t                        <ul><li value=\"kaso\">Kaso<\/li><\/ul>\n                    \n                    <div class=\"blog-desc\">\n                        \t\t\t\t\t\t<span>Erh\u00f6hung des organischen Datenverkehrs in allen Kulturen<\/span>\n                    <\/div>\n                <\/a>\n\t\t\t                <a href=\"https:\/\/datawordsold.kinsta.cloud\/de\/die-gruppe-loreal\/\" class=\"blog-list\">\n\t\t\t\t\t                    <div class=\"blog-image f\u00e4lle\">\n\t\t\t\t\t\t                        <img decoding=\"async\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/BC-LOreal-1.jpg\">\n\t\t\t\t\t\t                            <img decoding=\"async\" class=\"brand-logo\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/loreal-logo.png\">\n\t\t\t\t\t\t\t                    <\/div>\n\t\t\t\t\t                        <ul><li value=\"f\u00e4lle\">F\u00e4lle<\/li><\/ul>\n                    \n                    <div class=\"blog-desc\">\n                        \t\t\t\t\t\t<span>Multikulturelle Bereitstellung und Betreuung einer Web-\/E-Commerce-Plattform<\/span>\n                    <\/div>\n                <\/a>\n\t\t\t                <a href=\"https:\/\/datawordsold.kinsta.cloud\/de\/vichy\/\" class=\"blog-list\">\n\t\t\t\t\t                    <div class=\"blog-image f\u00e4lle\">\n\t\t\t\t\t\t                        <img decoding=\"async\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/BC-Vichy.jpg\">\n\t\t\t\t\t\t                            <img decoding=\"async\" class=\"brand-logo\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/07\/vichy-3-logo-png-transparent-1.png\">\n\t\t\t\t\t\t\t                    <\/div>\n\t\t\t\t\t                        <ul><li value=\"f\u00e4lle\">F\u00e4lle<\/li><\/ul>\n                    \n                    <div class=\"blog-desc\">\n                        \t\t\t\t\t\t<span>Erstellung von relevanten Kommunikations-Assets f\u00fcr jede Kultur<\/span>\n                    <\/div>\n                <\/a>\n\t\t\t                <a href=\"https:\/\/datawordsold.kinsta.cloud\/de\/datawords-beschleunigt-das-eigene-wachstum-in-amerika\/\" class=\"blog-list\">\n\t\t\t\t\t                    <div class=\"blog-image news\">\n\t\t\t\t\t\t                        <img decoding=\"async\" src=\"https:\/\/datawordsold.kinsta.cloud\/wp-content\/uploads\/2023\/08\/news-DTW-accelere-sa-croissance-sur-le-continent-americain.jpg\">\n\t\t\t\t\t\t                    <\/div>\n\t\t\t\t\t                        <ul><li value=\"news\">News<\/li><\/ul>\n                    \n                    <div class=\"blog-desc\">\n                        \t\t\t\t\t\t<span>Datawords beschleunigt das eigene Wachstum in Amerika<\/span>\n                    <\/div>\n                <\/a>\n\t\t\t\t\t\t        <\/div>\n        <style type=\"text\/css\">\n\t    \t\/*.blog-desc h2 {\n\t\t\t    overflow: hidden;\n\t\t\t    text-overflow: ellipsis;\n\t\t\t    display: -webkit-box;\n\t\t\t    -webkit-line-clamp: 10;\n\t\t\t    -webkit-box-orient: vertical;\n\t\t\t}*\/\n\t    <\/style>\n    <\/div>\n\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c174042 elementor-align-right arobtn elementor-widget elementor-widget-button\" data-id=\"c174042\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/datawordsold.kinsta.cloud\/notre-actualite\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"36\" height=\"36\" rx=\"5\" fill=\"#070D4C\"><\/rect><path d=\"M21.0551 18.7071C21.4457 18.3166 21.4457 17.6834 21.0551 17.2929L14.6912 10.9289C14.3007 10.5384 13.6675 10.5384 13.277 10.9289C12.8864 11.3195 12.8864 11.9526 13.277 12.3431L18.9338 18L13.277 23.6569C12.8864 24.0474 12.8864 24.6805 13.277 25.0711C13.6675 25.4616 14.3007 25.4616 14.6912 25.0711L21.0551 18.7071ZM19.5654 19H20.348V17H19.5654V19Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">ALLE NEUIGKEITEN<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Das 1904 von dem franz\u00f6sischen Parf\u00fcmeur Fran\u00e7ois Coty gegr\u00fcndete Unternehmen Coty hat die Parf\u00fcmindustrie f\u00fcr den Massenmarkt ge\u00f6ffnet und ber\u00fchmt gemacht. 120 Jahre sp\u00e4ter setzt das Unternehmen dieses Streben nach Demokratisierung fort, indem es fast 80 verschiedene Maisons vermarktet, sich gelegentlich neue Kosmetiklinien zu eigen macht und dar\u00fcber hinaus auch ein Luxusangebot pr\u00e4sentiert. <\/p>\n","protected":false},"author":1,"featured_media":26340,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[844],"tags":[],"class_list":["post-30165","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-case-de"],"acf":[],"_links":{"self":[{"href":"https:\/\/datawordsold.kinsta.cloud\/de\/wp-json\/wp\/v2\/posts\/30165","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/datawordsold.kinsta.cloud\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/datawordsold.kinsta.cloud\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/datawordsold.kinsta.cloud\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/datawordsold.kinsta.cloud\/de\/wp-json\/wp\/v2\/comments?post=30165"}],"version-history":[{"count":1,"href":"https:\/\/datawordsold.kinsta.cloud\/de\/wp-json\/wp\/v2\/posts\/30165\/revisions"}],"predecessor-version":[{"id":162617,"href":"https:\/\/datawordsold.kinsta.cloud\/de\/wp-json\/wp\/v2\/posts\/30165\/revisions\/162617"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/datawordsold.kinsta.cloud\/de\/wp-json\/wp\/v2\/media\/26340"}],"wp:attachment":[{"href":"https:\/\/datawordsold.kinsta.cloud\/de\/wp-json\/wp\/v2\/media?parent=30165"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/datawordsold.kinsta.cloud\/de\/wp-json\/wp\/v2\/categories?post=30165"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/datawordsold.kinsta.cloud\/de\/wp-json\/wp\/v2\/tags?post=30165"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}